Our Story
At Tropical Juice Bar, we believe fresh food is the best food.
That’s why we source ingredients locally whenever possible and focus on delivering bold, delicious flavors with every order. From our made-to-order smoothies to our signature platters, everything is prepared with care and tropical flair.
We also believe in transparency and trust—which is why every Tropical Juice Bar features an open kitchen. Guests can see their smoothies blended and meals cooked right in front of them while placing their order. It’s part of our commitment to delivering great food and a great experience.
We stand behind every order with our Love It or Change It promise—because your satisfaction means everything to us.
Love what we do?
You can be part of it. We're expanding and looking for passionate partners to help bring the Tropical Juice Bar experience to more communities.
How It All Began – Tropical Juice Bar’s 2020 Story
From One Location to a Thriving Brand—The Tropical Juice Bar Story Continues
Today, Tropical Juice Bar is a growing force in the restaurant world, employing over 100 team members across 9 vibrant locations—with 3 more franchise stores currently in development. What started as a single idea fueled by passion and determination has become a community favorite.
The founding brothers are more committed than ever to expanding the brand and bringing the Tropical Juice Bar experience to new neighborhoods. They’re proof that with vision, consistency, and relentless effort, anything is possible.
Meet Our Founders
It All Started When...
3 brothers had a dream to own a special restaurant that would change people’s lives. They wanted more for themselves and more for their community. They all worked in a fine dining restaurant early in their career as dishwashers, busboys, and ultimately servers.
They followed one another to college, and all graduated from the same William Paterson University. Even though they were a few years apart, they always remained close. In 2010 Carlos M., the older brother shared his dream to open their own business.
After graduating, they combined their skills and balanced it with differences of perspective and opinion. The result was a well-defined system with the right blend of marketing, operations, and training that became the foundation for the Tropical Juice Bar franchise owner model.
With all their savings and then some, they began with a tiny little shop that was a neighborhood barbershop in the town they knew well; right down the block from where they grew up as teenagers. With hard work and help from some family members, they transformed the old barbershop into the first Tropical Juice Bar. Back then, they cooked chicken sandwiches with a couple of tiny grills and made smoothies with borrowed blenders from family and friends. They are forever grateful for the help from family and friends that allowed them to open that first restaurant.
Today, Tropical Juice Bar is a well-known restaurant providing meaningful, fulfilling jobs to loyal team members in each Tropical Juice Bar location. The brothers remain more committed than ever in growing and expanding the brand, so that Tropical Juice Bar can continue to serve each community where they open.
Our Philosophy
Our team is one of the most important parts of the recipe. To make this possible, we select people to work in our restaurants as carefully as we choose our franchise owners. We seek out and find those who love to be of service to others.
Everyone at each Tropical Juice Bar must be ready and willing to give happiness to others through sincere care and hospitality.
At Tropical Juice Bar we believe that food should be fresh and delicious. This is why we source our ingredients locally whenever possible and focus on getting the freshest and tastiest ingredients.
We design our restaurants with open kitchen where our ingredients and our team are visible to all our guests. Tropical Juice Bar guests can see the food being cooked and smoothies being made as they are placing their order.
We are committed to creating the best experience in our restaurants and our promise is “You will love it or, we will change it!”